Data-Driven Marketing Drives Customer AdvocacyOctober 28, 2014
Thomson Reuters Tobias Lee, Chief Marketing Officer of the Tax & Accounting business, is featured in a Huffington Post article looking at six ways data-driven marketing leads to customer advocacy. The article addresses the benefits of partnering with the sales organization as well as IT. It also highlights his recent appearance on CXOTalk, which may be viewed here.
Read the full article on Huffington Post’s website.
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