White paper

Building a niche advisory practice

How specialization can help accounting firms become more profitable

Is being a general accounting services firm impacting your ability to grow and improve profitability? Many accounting firms provide a range of services to a broad spectrum of clients, but they find it challenging to differentiate themselves and compete in today’s market. The answer may be to grow by shrinking.

Though it may seem counterintuitive, serving a smaller number of clients in a niche industry can position your firm for growth. Today, a growing number of firms are taking a closer look at specialization and, when done properly, are reaping the benefits.

By the end of this white paper, you should be able to:

  • Define your niche
  • Discover the benefits of niche accounting
  • Explore how to apply niche accounting to your practice

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