Tax & Accounting Blog

Guess what? There is no secret recipe for cooking up the ultimate subject line. Bummer, I know. In my last post, I talked about subject line best practices, such as “telling” what’s in the email rather than “selling” your message. I showed some subject line examples from MailChimp’s study of over 200 million emails, and … Read More

The IRS recently warned accountants and tax preparers about a new, two-phased phishing scam involving cybercriminals posing as potential clients. This new scam is especially deceiving as many of tax professionals are so inundated with client requests during tax season that they may let their guard down. Here’s how it works. The first phishing email … Read More

On February 9, 2017, the U.K. published VAT guidance with respect to businesses that supply digital services to private consumers. See BEPS Action 1. On July 17, 2014, the U.K. implemented the EU rules regarding the supply of EU cross-border digital services to consumers, which entered into force on … Read More

For many years I believed that to make the corporate income tax work, states had to adopt combined reporting. I believed that separate accounting regimes left too many planning opportunities. Yes, I also thought that the corporate tax should be repealed. But, I thought if the corporate tax were to survive combined reporting was a … Read More

Subject lines have been debated since the dawn of the email marketing age. Which ones spark interest the best? Which ones might raise a spam flag? Does character length affect deliverability? Do symbols increase or decrease open rates? Despite all of the testing and re-testing of subject lines, it appears that subject line perfection remains … Read More

According to Reuters, in a public vote held on February 12, 2017, over 59% of Swiss voters rejected the Corporate Tax Reform III (CTR III). After parliament approved the measures in 2016, critics gathered the 50,000 signatures needed to trigger the February 12 referendum, which overturned the parliamentary vote. On October 5, 2016, … Read More