Checkpoint® Marketing for Firms

Law Firm Management Earn more attorney clients with law firm marketing solutions

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Legal practices of all sizes may struggle with billing and collections, cost controls and cash flow. Law firm partners, CFOs, administrators and sole practitioners seek your objective counsel to help minimize their tax liabilities and maximize profitability. Exhibit your accounting and consulting expertise in your law firm marketing strategies. The evidence is clear: marketing to attorneys is most effective when using targeted, relevant content marketing solutions.

We make marketing to attorneys simple for accounting firms

We’ll help you reach law firms and address their practice management complexities in a way that positions your accounting firm as an expert and keeps you top of mind when needs arise. Whether you are building a new legal industry niche practice area or seeking to improve client retention, you need to maximize exposure to your brand and demonstrate thought leadership. Regularly sharing practice management and law firm articles enables you to reinforce your role as a trusted advisor and attract prospects in transition.

We provide content on a variety of law firm practice management topics to eliminate the need for anyone on your staff to devote precious billable time to produce law firm marketing articles. We have legal marketing content solutions for your accounting firm’s:

  • Website
  • Blog
  • Social media channels
  • Emails
  • Seminars, webinar and presentations
  • Newsletters (print, email, online)

Provide testimony of your firm’s thought leadership with newsletters for law firms

Nurture your attorney and legal industry contacts with law firm articles that offer tips and strategies that address their practice management concerns. Our newsletters feature practical, informative content on topics your law firm contacts will find valuable, such as:

  • Compensation and benefits
  • Taxes and financial planning
  • Fees, billing and realization
  • Client relations and retention
  • Internal controls and accounting systems
  • Technology and records management
  • Organizational and staffing issues
  • Strategic and succession planning

Proactive law firm marketing helps you grow a more profitable niche practice

View a sample law firm management newsletter to see how your CPA firm could begin showcasing your legal industry expertise.Our wide-ranging law firm marketing solutions are created with your busy accounting practice in mind. You need simple, strategic tools to help you strengthen client and referral relationships and demonstrate your firm’s expertise.

What Our Clients Are Saying

“I have become a passionate advocate of Checkpoint Marketing for Firms and its email newsletter platform. Our firm currently has three email newsletters: one focused on our core population of family owned businesses and their advisors; a second that targets nonprofit organizations; and a third specifically addressing the challenges and opportunities facing law firms with articles specifically about fraud and forensics. The information we gain from an electronic delivery platform, including linking to our website, gaining immediate feedback and generating click data is invaluable. We could not be happier.”

Sally Glick, Chief Growth Strategist
Sobel & Co. LLC

We can help you determine exactly which law firm marketing solutions will best meet your needs, budget and goals. Call us at 866.240.8477 and discover how our newsletters for law firms, law firm articles and other legal industry marketing tools can help you sustain and grow your legal niche and other specialty practice areas.

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